-
Peter Weedfald, Pres. Gen One Ventures, talks about Brand Density
Peter recently became head of Gen One Ventures after a distinguished career with companies like Samsung,… [more]
-
02/17/2011: Licensing Brands Promotes Huh?! Blog
NEWSLETTER Greetings! I was talking to a prospective client the other day. We were discussing how… [more]
-
Penn State Brand Tarnished as Joe Paterno Departs Amid Sex Scandal
I have been an avid Penn State Football fan since I was a kid. I grew up in the Philly suburbs and… [more]
-
02/04/2011: Licensing Brands at the FETC
Greetings! I’ve been lucky enough to have scheduled every trip perfectly thus far this winter.… [more]
-
Cinnabon Gets a Rise Through Brand Licensing – Part II
In Part I, Bill Jachthuber shared that in 2001 Cinnabon had no licensing program and no products for… [more]
-
01/20/2011: Sign Up For FREE For Our Final Webinar – Grooming Perennial Champions!
Greetings! It's hard to believe that I am already back from the Hong Kong International Licensing… [more]
Recent Articles

Peter recently became head of Gen One Ventures after a distinguished career with companies like Samsung, Circuit City and ViewSonic. There he who works directly for GE Trademark & Licensing providing lead support for global sales, business development,... (more...)
I have been an avid Penn State Football fan since I was a kid. I grew up in the Philly suburbs and attended my first college football game there when I was 10. My big brother took me to watch Penn State versus Temple. It was a lopsided victory for... (more...)
In Part I, Bill Jachthuber shared that in 2001 Cinnabon had no licensing program and no products for sale outside of their mall, airport and kiosk locations across the U.S. and International Markets. Today Cinnabon has extended into over 70 products... (more...)
In 2001 Cinnabon had no licensing program and no products for sale outside of their mall, airport and kiosk locations across the U.S. and International Markets. Today Cinnabon Licensing has grown to over 70 products with multiple world-class licensing... (more...)
I am excited to announce that Nat Milburn, Vice President of External Business Development at Newell Rubbermaid, will join Bill Jachthuber and me on October 26th for our inaugural BrandMoney radio show. For those who don’t know Nat, he is an accomplished... (more...)
Newsletters

NEWSLETTER Greetings! I was talking to a prospective client the other day. We were discussing how product innovation is critical to helping brand owners stay connected with their consumers. One of the best examples of this is to consider what Apple... (more...)
Greetings! I’ve been lucky enough to have scheduled every trip perfectly thus far this winter. When the snow storm of 2011 hit Atlanta on Sunday, January 9th, I was safely on the ground in Hong Kong having departed the day before. This week I had... (more...)
Greetings! It’s hard to believe that I am already back from the Hong Kong International Licensing Conference. It seems like I was just talking about going. My biggest take away was how well the conference was attended and how engaged the exhibitors... (more...)
Greetings! Happy New Year! I hope you had the opportunity to rest a little over the holidays and spend some quality time with family and friends. Here in Atlanta we experienced snow on December 25th. It was the city’s first white Christmas... (more...)
Greetings! This past Saturday afternoon I sat in the upper deck of Lincoln Financial Field in Philadelphia, home of the NFL Eagles, to watch the 111th playing of Army – Navy football. I was there with my eldest son, brother and cousin as we... (more...)
Media

On April 25, 2012 BrandMoney talked with Johanna Sullivan, Global Licensing and Alliances Manager for Kimberly-Clark Corporation. Johanna shares with listeners expert advice of how licensing has changed from the past and what to look for in the near future. Its an episode you must listen to learn... (more...)
On March 21, BrandMoney talks with Brad VanAuken, chief brand strategist at the Blake Project. Brad brings an un-equalled level of expertise in branding to clients, leading them in the collaborative discovery process that results in strong brands. Brad gained his experience as director of brand management... (more...)
On March 7, 2012 tune in to BrandMoney to listen to Pam Onyanyo from Cedar International talk about expanding small and medium businesses into Africa. Pam Onyanyo is President/CEO of CedarInternational and is “Featured in BusinessWeek” as one and upcoming women entrepreneurs in North America.... (more...)


























































