Brand Licensing Expert - Pete Canalichio | Workshops
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Workshops

Our workshops are specifically designed for businesses like yours that prefer onsite training for their Marketing or Business Development departments. Depending on your needs, our team of experts can custom design the workshops to make them available in a one day or two day format. Click below to learn more about the workshops we have to offer:

A Blueprint for Launching a Brand Licensing Program

Brand licensing is one of the lesser known techniques for extending a brand into new categories. The benefits of brand licensing are extensive and include:

 

  • Building brand presence by getting product to market faster with little to no investment or inventory risk.

Optimizing Your Brand Licensing Program

Whether your brand licensing practice is decades old or just starting out, optimizing it is critical to the long-term health and vibrancy of your brand. A fully optimized program ensures that all licensed products reinforce the brand’s positioning,

Is Your Brand Ready to be Licensed?

Brand licensing is one of the lesser known techniques for extending a brand into new categories. This exercise will help you determine whether your brand is ready to be licensed.

Please email us at info@brandlicensingexpert.com or call us at 1-888-611-BRAND for specific queries.